Web Site Development
Torello Marketing creates only custom web sites, taking the fairly traditional marketing approach of assisting our clients to Define Goals and pinpoint appropriate site content. After reviewing and understanding your other marketing methods and goals, we then plan the site layout, appearance, and function so as to become an integrated part of your overall marketing plan. During this initial development phase we work closely with you to assure that our design effort is meeting both your needs and expectations. Once these steps are completed, the site is then programmed, graphics finalized, etc.
Some examples of our work:
The Development Process
Pre-Planning
Perhaps the most important and most overlooked phase, Pre-planning lays the foundation for your web site now and into the future. Torello Marketing will assist you in organizing your on line presence into web site areas and a navigation system that appeals to and makes sense to your target audience.Shield Page
Prior to development of your site, we will post a "shield page" at your site "address" containing your company name, address, phone, etc. so that anyone visiting your site will be presented with at least basic information.Development
Based on the pre-planning phase we will then proceed to:- CONTENT IDENTIFICATION - appropriate site content will be identified, and areas/pages scheduled to include this information.
- SITE ARCHITECTURE - the actual physical layout of the site's directories and components.
- SITE NAVIGATION - the menu system(s) that users will use to navigate throughout your site.